A view down onto the main Hall
It’s hard to believe LBF is over again for another year! It was a great fair and the 3 days flew by. Being at London Olympia was a new experience and I definitely liked the new venue. It was so light and it was great to be able to look out over the halls from the balconies and see all of the hustle and bustle of the fair. It’s hard to pinpoint exactly what my favourite thing was this year as I can honestly say I enjoyed all of it. It is always so great being at the book fair and seeing everyone and I’m already looking forward to LBF 2016!
I always enjoy LBF and this year was no exception – it is three days jam-packed with people all passionate about the publishing industry, catching up with old friends, meeting new people, and going to some interesting seminars. One in particular was “Including the Excluded, chaired by Beth Cox and Alexandra Strick from Inclusive Minds (who we interviewed a little while ago). It was really inspiring to see that many in the Children’s book industry are starting to take positive steps to make more diverse and inclusive titles.
Beatrice and Susan are the B2B team at Atwood Tate.
We found the atmosphere and the variety of different exhibitors quite fascinating – for instance, the exhibitions on the luxury travel book stands couldn’t be more different from the type of B2B magazine we usually work on! We thoroughly enjoyed our afternoon at the LBF.
There were some really interesting seminars on offer at LBF this year. I attended one called ‘Creativity, Coding and Commercial Savvy – fusion skills for a future in publishing’. This discussion focused on the growing importance of digital technology and how creative, technical and entrepreneurial skills are the key to the success of UK publishing. It was fascinating to learn about how coding can be a solution to problems and provide a unique advantage. It was also great to hear the story of Emma Barnes; founder of Snowbooks and how she created the award winning Bibliocloud system. A key point was that coding is nothing to be daunted by and it is just another language. There was also an important message about creativity and I came away feeling inspired to always take a fresh approach to work each day and to aim to think outside of the box as this can be the key to success.