Tag Archives: events

Byte the Book: Publishing Networking at the Groucho Club

Get tips from industry professionals and have the opportunity to network with authors, agents, publishers and suppliers to the publishing industry.

This event will be at the Groucho Club. Byte the Book and Groucho members get in free. Non-member tickets are £20. If you are keen to join Byte the Book please sign up here.

Members and non-members need to sign up for a ticket to reserve their place.

Are you attending this event? Let us know!

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SYP Panel Talk: “How to assert yourself in publishing”

SYP Panel Talk: “How to assert yourself in publishing”

On Tuesday night, I went to my first SYP event, which was a panel talk on “How to assert yourself in publishing”. On the panel were: Roly Allen (@roly_allen) a Publisher at Ilex, part of Hachette UK,  Bryony Woods (@BryonyWoods)  Literary Agent at Diamond Khan and Woods,  Ailah Ahmed (@ailahahmed), Commissioning Editor at Little, Brown, part of Hachette UK, and Pinelopi Pourpoutidou, Head of Foreign & Digital Sales at Michael O’Mara Publishing.

Discussion ranged from topics such as knowing when it is time to speak up in meetings, what confidence is, and whether maternity-leave affects career progression, and what can be done to change this. Here are 7 of the top tips to take away from the evening.

 

On Applications…

1. Keep your cover letters short and specific to the job

Cover letters do not need be very long. Half a side of A4 will suffice. Make it short and sharp and to the point. Outline your key skills and how they make you suitable for the requirements of the role. Investigate the company, know what they do. Say why you want to work for them and why they should want you to work for them.

2. Sell yourself in your interests.

The interests section in your CV is your chance to sell yourself, and gives the company an idea of you as a real person. Be honest, but also be professional. Do you play sports, play in a band, part of an activity/ interest club, been travelling? Make sure you share!

 

On Confidence…

3. Fake it till you make it

Few people can start in a role and have complete confidence right away. It is learnt over time as you acclimatise to the role. Being nervous as you start out is normal, but if you are not confident, you can just pretend you are. The panel suggested Amy Cuddy’s method of ‘Fake it Till You Make It”. Watch her TED Talk on it here: https://www.ted.com/talks/amy_cuddy_your_body_language_shapes_who_you_are

The panel also suggested Lean In by Sheryl Sandberg as a resource particularly for women with tips and advice on how to build confidence and how to be a successful leader in the workplace.

 4. Loudness isn’t confidence- knowing what you’re talking about is.

Don’t think that you will come across as confident just by talking louder and being brash and confrontational. Being quieter and more introverted doesn’t mean that you are less effective or less valuable. What is important is preparing your facts before you talk and share. An idea that you have investigated and can support with facts and realistic costings is much more useful than something unprepared, said loudly.

5. Form a support network, even if just an informal one.

One tip suggested, especially to benefit people from minorities with less representation in the industry, was to form a support network with people in the industry who have come from a similar background. Either in your company, or out wider out into the industry; find someone or a group of people who are at a similar stage to you, and people you feel you can confide in, and ask advice from, who you can meet up with once a month over a coffee.

6. Don’t be afraid of speaking up in meetings, but know when to stop.

If you have an idea that is relevant, share it. But if you are told it will not work, then know when to stop.

 

On Asking for More…

7. When to ask for a pay rise

The panel suggested that you should perhaps start thinking about asking for a pay rise after a year into a role. An employer should not think less of you for asking, and the worst that they can say is no. If they do reject your request, ask if you can review this decision in 3 to 6 months. They suggested that you should pick your time to ask also based on what the situation of both you and your company are. If the company is making cut backs, it might not be the correct time to ask. But if you have had a period of success (as opposed to just one success), then you should ask. Your request should make a case for your worth to the company, and why you deserve this rise.

 

This was a fascinating talk, and all the speakers were enthusiastic and entertaining. Thanks to the speakers and The SYP for hosting the event!

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How technology can make reading Fun – Bookmachine Event

If kids are glued to their devices, where do books fit in? How can we make sure they keep reading for pleasure? Our expert speakers will look at different ways to engage young people online to make reading fun.

BookMachine is an informal event series. You are guaranteed to meet someone interesting and learn something new.

Are you attending this event? Let us know!

Buy your tickets here! 

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The Kim Scott Walwyn Award Ceremony 2017

On 10th May two of our consultants, Helen and Lucy, will be attending the Kim Scott Walwyn Prize 2017 ceremony.

The Prize, which recognises the professional achievements and promise of women in publishing, is open to any woman who has worked in publishing in the UK for up to seven years. Founded in 2003, the Prize honours the life and career of Kim Scott Walwyn, who was Publishing Director at Oxford University Press and who died in 2002 at the age of 45. The Prize is run in partnership with the Society of Young Publishers (SYP) and the Publishing Training Centre (PTC). The winner of the Prize receives £1000, sponsored by the SYP, and a two-day training course of their choice at the PTC. Shortlisted candidates also receive a one-day training course courtesy of the PTC and a book token courtesy of National Book Tokens.

The keynote speaker for this years event is Mary Beard. It is a set to be a fantastic evening and we can’t wait to attend and see who wins!

You can more about the prize and this years shortlist here.

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Creative collaboration & the future of publishing

Writers, agents, publishers and institutional brands are all grappling with the same dilemma: how to produce high-quality books and state of the art digital content whilst at the same time judiciously managing their costs. Project management includes multiple internal and external connections and skillsets.

Take a glimpse into the crystal ball of publishing with three experts and understand how the ever-evolving role of creative collaboration will affect all of us in the future.

whitefox are 5 years old this Spring and will be celebrating with drinks for everyone after the talks.

Free for Bookmachine members, £5 before 30th April and £8 from 30th until the event date: 9th May 2017.

Buy your tickets here! 

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Publishing Innovation Conference 2017: Decoding Diversity

What exactly does diversity mean in the publishing world? Is it solely about equality in gender or race? Can diversity just mean a difference in ideas rather than cultures? Are we any closer to being more representative of the different experiences readers have today than we were a decade ago?

The Publishing Innovation Conference is going to attempt to answer these questions! Organised by the current MA Publishing course at London College of Communication, this conference will encourage an engaging dialogue on the topic of diversity, ranging from issues of race, gender, class, disability and accessibility and how they are being addressed within the industry.

A great topic, and very timely.

Are you going to this event? Let us know!

London College of Communication, Elephant & Castle, SE1 6SB

 

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REC Technology Sector Meeting

Our consultant David Martin will be attending this event on the 26th April 2017!

The REC’s first sector technology sector groups meeting of the year will explore the latest trends within the sector, including all relevant policy developments and legal changes effecting your business.

REC, 1st Floor Dorset House, Stamford Street, London, SE1 9NT

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Byte the Book: How is Technology Revolutionising Distribution in Publishing?

Byte the Book are hosting a new event about technology and how it is revolutionising distribution in publishing! Take a look here for more details!

Speakers: Byte the Book’s Justine Solomons is going to chair and her speakers will be: Andrew Bromley (Ingram), Orna Ross (Alliance of Independent Authors) and Tereze Brickmane (Tales on Moon Lane).

Topic:  How is Technology Revolutionising Distribution in Publishing? How can you get your books into as many places as possible and how can technology help authors, booksellers and publishers reach a wider audience?

Sponsors: Our March event is sponsored by Ingram and ipage. Ingram’s easy-to-use online search, order, and account management platform ipage acts as your comprehensive source for complete title information, product images, stock status updates, ordering, publicity, the latest industry news, and much more.

Tickets: Entrance is free to members of Byte of the Book and members of The Groucho Club. It’s £20 plus booking fee for everyone else. Tickets can be booked here.

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Borough Book Bash April 2017

Are you attending this month’s Borough Book Bash? Let us know!

As always, the Book Bash is an open and inclusive networking event where everyone is welcome. There is no agenda apart from giving you the chance to meet other folk from across the book business.

It is a very relaxed evening of bookish banter and networking.

Register your name so we can keep track of numbers and make sure you invite your friends and colleagues.

See you at there.

The Heeltap, White Hart Yard, Borough High Street, Southwark, SE1 1NX

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BookTube 101: An evening with Sanne Vliegenthart & BookMachine

BookTube 101

BookTube 101

On Wednesday our Administrator and Social Media Coordinator Ellie attended the BookMachine’s event: BookTube 101.

BookTube is the name given to the community of book vloggers on YouTube (channels dedicated to the discussion of books) and booktubers are the given name of the vloggers that run these channels.

One such booktuber is Sanne Vliegenthart, of BooksandQuills, who was the guest host of the event. She came to discuss the relevance of BookTube to the publishing industry and how she has developed her own BookTube channel and career.

Starting out in 2008 Sanne created her channel BooksandQuills to discuss things she was interested in. At the time she was studying for an English Literature degree, so she wanted to discuss what she was reading. Sanne also covered other topics, as BookTube was not officially a ‘thing’ until around 2011.

In 2009 she began to focus more heavily on books when she took part in the 50 Book Challenge, a challenge to read 50 books in one year. Audiences were responsive to her videos documenting her progress, and she found her subscribers growing due to the challenges popularity.

Now, in 2017, her channel has over 160,000 subscribers, 11 million views and she has created over 600 videos since 2008.

BookTube & Publishing

Sanne links her successful BookTube channel to her getting a career in publishing. She currently works as the Social Media producer for Penguin Random House, and she previously worked for Hot Key Books, an imprint of Bonnier, as Digital and Social Media Manager.

With social media being a part of our everyday lives and new jobs within publishing being created specifically to accommodate and utilise it, a background in booktubing and blogging are a growing way to break into the publishing industry. You can read our post on using blogging to get into publishing here.

Along with discussing the benefits of booktubing on her career development, Sanne also discussed the relevance of BookTube to publishers looking to develop their marketing, sales and publicity approaches.

For most booktubers in Britain, booktubing is a hobby that is done alongside a full-time job or education. Out of the close community of booktubers Sanne is a part of, none of them are professional full-time YouTubers. But many of them do have links to the publishing community.

Some are social media producers at other publishing houses, others are writers, booksellers, freelance editors, marketing assistants and more.

BookTube & Publicity

Sanne then discussed how BookTube can help publishing companies publicise books and journals, similarly, if not more so, than blogs and blog tours.

  • YouTube videos often create more comments and discussions than blog posts do.
  • They can last longer than a blog post – imagine writing a 10 minute video into a cohesive blog post.
  • It’s easy to share content and they’re visually appealing
  • Subscribers of booktubers can develop a personal connection with the booktuber, through reading tastes, professionalism and consistency of posting.

BookTube & Sales

As an example, Sanne has procured, roughly, £45,000 for the publishing industry, selling books through an affiliate link to the Book Depository.

She pointed out that this figure is from one affiliate link only. She cannot monitor the amount her subscribers are spending buying books from her recommendations in shops, online or via subscriptions to websites such as Audible.

The topic turned from how booktubers can help to how they should be approached. Since booktubing is a hobby most booktubers will only read and discuss books that they themselves want to read. Sometimes they are sent books and publicity materials from publishers, but rarely accept anything unsolicited. Often publishers will request to send a book to a booktuber, but there is no requirement that they discuss the book on their channel unless they want to.

It is clear from Sanne’s channel and statistics alone that BookTube is incredibly popular and a worthwhile consideration to the development of the publishing industry.

Our YouTube Channel

We are very interested in the topic of BookTube and hearing some tips for starting a channel from Sanne, as we ourselves have a YouTube channel. So far we have created videos on topics such as How to get a Job Interview in PublishingHow to get into Academic Publishing and shared a vlog of our time at the London Book Fair 2017, among others. We’ve recognised the potential of YouTube for the publishing industry and are utilising it for recruitment.

We want to say a big thank you to BookMachine for holding the event, and to Sanne for hosting! Ellie had a great time!

For more information contact us on any of our social media: Twitter, Facebook, LinkedIn, YouTube or Instagram.

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