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Atwood Tate: Blogmas 2016


We don’t know about you but Christmas is our favourite time of year! It is a time of family, friends, food as well as giving, sharing and fun! Hence this year Atwood Tate are taking part in Blogmas!

For anyone unaware of ‘Blogmas’, it is the term created by bloggers who attempt to blog daily over the month of December! Now we’re not sure how feasible blogging everyday would be for a working business such as ourselves…so we are taking part in our own form of Blogmas!

From the 1st of December until the 23rd, when our offices close shop for the holidays, we will be doing lots of Christmassy, fun things tying back to Publishing!

We will be running weekly competitions, quizzes, Q&As and more!

To see a full run-down of what we have planned see our Events Calendar! Or follow us on Twitter, Facebook and Instagram for daily graphics and tweets about our exciting events!

Blogmas: Giveaway

But the biggest thing we’re doing – starting from today – is running a Christmas Giveaway! It is open from the 1st until the 16th of December (Christmas Jumper Day!) and involves a large prize of Stocking Goodies!

The Prize includes: a free CV/Cover letter review, bookmarks, vouchers, gift sets and more!

We’ll be revealing more about the prizes as we go along! All you have to do to enter is complete the tasks in the Rafflecopter box below! Two are compulsory and the rest are voluntary – but the more you do the more likely you are to win the prize!

We’ll be running our Blogmas across all social media platforms, and each event will be individual to that platform so make sure you follow them all so you don’t miss out!

  • Instagram: Advent Calendar – Competition every Tuesday!
  • Facebook: Specially made Infographics about Publishing on Monday and Xmas Quiz/Competition on Friday!
  • Twitter: Q&A at 12:30-1:30pm every Wednesday about any Publishing related topic! Plus daily catch-up of blogs, news and jobs!
  • Blog: 3 blogs will be going up weekly! Monday, Wednesday & Friday! And our Giveaway will be hosted here!

Make sure you don’t miss out! Join in! Say hello! Let’s have some fun and spread some Christmas cheer this year!

Merry Christmas!

a Rafflecopter giveaway

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BookMachine event Starring: Sam Missingham

Really enjoyable event from BookMachine featuring an engaging, honest and thought provoking talk from Sam Missingham, Head of Events at HarperCollins – and at a venue I hadn’t been to (@AdamStreetClub) so that was doubly exciting.

Sam gave us the lowdown on the recent virtual romance festival, www.romance-festival.com an inspired idea for a publisher agnostic event organised by a publisher.  It was great to hear of the achievement of getting the idea up and running from nothing and with no budget.  It became a successful global social media 2 day event with 122 authors involved including lots of big names (as well as giving a forum for lesser known authors).

Interestingly Sam’s much loved twitter emerged as the less effective medium and Facebook allowed a much more structured format for questions and answers.  Also Google Hangout worked well for several people globally to be involved in Q&A sessions (we love Google Hangout here at Atwood Tate for our multi office meetings in London, Oxford and Plymouth!).  Saying that there were still 4599 tweets using #Romance14 with a potential reach of 17.9 million users – most impressive!

There were some interesting insights in the summing up from Sam:

  • It’s vital to have a strong email list to market to about the event and afterwards
  • WordPress struggles with too much content on and too many visitors
  • The virtual festival is a great template to roll out for other genres (although it’ll be interesting to see if some of the bigger egos in crime writing will be quite so generous with their time and sharing air space!)

Thanks Sam and best of luck with the next one…


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