Tag Archives: publishingnews

COVID-19 (Coronavirus) Atwood Tate Update

We are all aware of the Coronavirus and how it is impacting us all on a global level. As a company, we are taking measures to ensure that we can continue running as usual under these difficult circumstances. We are fully cloud based, so our team now has the option to work from home and you will be able to contact us on our usual phone numbers and by email during normal working hours. We are holding meetings and candidate registrations by Skype or Zoom if not able to meet in person.

We are staying vigilant and keeping up-to-date with advice from the government, Public Health England (PHE) and the World Health Organisation (WHO) and will be following all advice given.

We are confident that any further developments will have little effect on our day to day operations, including; Accepting new recruitment briefs (temporary, contract and permanent); Shortlisting and registering candidates; Organising interviews (potentially virtual); Managing offers; Payroll processing; General compliance.

We will do our best to keep all our stakeholders, including contractors and clients up to date with the latest government guidance in terms of recruitment and to support any queries you may have.

If you have any questions or concerns, please don’t hesitate to contact us.

Kind Regards

Claire Law, Managing Director

Useful links:

NHS:   https://www.nhs.uk/conditions/coronavirus-covid-19/

gov.uk website: Coronavirus (COVID-19): latest information and advice 

ACAS has released guidance for employers –  ACAS Coronavirus: advice for employers and employees that you can refer to.

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Post Brexit – Advice for employers and job seekers

Our industry body, the REC (Recruitment and Employment Confederation) has a Brexit hub with helpful information for employers and job seekers.

The good news is that there will be no immediate change to:

  • Right to work checks
  • Immigration
  • GDPR Guide for candidates
  • Employment legislation based on European law e.g. holiday pay rights

Following the UK leaving the EU at 11pm on Friday 31 January 2020, the EU (Withdrawal) Act 2018 and EU (Withdrawal) Act 2020 contain provisions that do not allow changes until the implementation period is complete. However, the UK will not be allowed to take part in EU institutions, governance structures and decisions etc. 

What is the implementation or transition period?

From 11pm on Friday 31 January 2020 to 11pm on 31 December 2020. During this time, the UK and the EU can negotiate on the new terms of their future relationship and until the transition ends, most things will stay the same including:

  • Freedom of movement (the right to live and work in the EU and vice versa)
  • UK-EU trade
  • Travelling to and from the EU 

Could there still be a no deal? 

Yes. The UK and EU reached an agreement for the UK to leave the EU but the future relationship is subject to negotiation between the UK and the other EU member states. There are currently 11 months left to reach an agreement so if no deal is agreed, contingency plans may have to be implemented. If so, the government would likely default to the World Trade Organisation terms. 

We will keep you posted on any major updates over the course of 2020 and share useful information so we can all prepare, whatever the outcome. Atwood Tate has access to the REC’s Legal Helpline and we undergo relevant training to ensure we’re compliant.

Helpful resources for businesses:

Checklist for Businesses if we have a No-Deal Brexit

Government’s advice

Helpful resources for Candidates:

If you are an EU national and you want to continue living in the UK: https://www.gov.uk/staying-uk-eu-citizen

If you are an UK Citizen in the EU: https://www.gov.uk/uk-nationals-living-eu

General info: https://www.gov.uk/browse/visas-immigration

The key message still is:

Don’t worry if you’re already working here in the UK, you will be able to stay!

The rights and status of EU, EEA and Swiss citizens living in the UK will remain the same until 30 June 2021. If you apply to the EU Settlement Scheme successfully, you’ll be able to continue living and working in the UK after 30 June 2021. You’ll be given either:

  • settled status
  • pre-settled status

Which status you get depends on how long you’ve been living in the UK when you apply and your rights will be different depending on which status you get.

If you do have questions, please do get in touch with us and we can clarify on some of this advice and hopefully point you in the right direction!

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Marketing in book publishing

BytetheBook hosted a particularly good event called ‘How Do you Market Authors and their Books?’

Introduced by Justine Solomons and chaired by Hermione Ireland (Marketing Director at Little Brown Book Group @hermioneireland) the evening covered a really good range of questions for both authors and those working in marketing in publishing.

They had a range of experts including Julia Silk (Literary Agent at Kingsford and Campbell @juliasreading), Truda Spruyt (Director of PR agency Colman Getty @TrudaSpruyt) and Kit Caless (Author and Publisher at Influx Press @KitCaless) to ensure we heard all sides of the story!

Take aways

  • It’s important to market yourself (or your author) not just your product. You need to creative and authentic.
  • It’s vital to be resilient (perhaps more in publicity) where you get lots of no’s before you get yes’s.
  • There was a split on the importance of social media with Kit saying it depends if the author is confident to do. Similarly events can work well if the author is behind it and has connections.
  • Partnerships also work well if the author has a strong back story and connections.
  • Everyone agreed it’s vital to get a marketing plan together at a very early stage – 3-6 months ahead of publication date and you either need time to do marketing yourself or money to pay someone to do it for you!
  • Publishers should put together a detailed marketing plan for you with a budget that generally reflects the size of the advance.
  • For self-published authors, be creative (Kit sends 2-300 advance copies with a hand-written note out to all the indie booksellers which generates strong advance orders).
  • Metadata is vital to get right. There are various codes and key words that can be used and manipulated to gain visibility. In big publishers there are tech people doing this but you can put your book in several niche sub categories to reach a wider audience. You might be number 1 in a niche!
  • Facebook advertising can be used effectively especially for genre publishing. And try Facebook Live which is free.
  • Authors should think about their readers/audience as the book will need to go through a long selling chain if published by a publisher (Agent – Editor – Sales – Marketing etc) and they’ll all be asking – who will be interested in buying this book?

Thanks to the panel and Justine, founder of @BytetheBook and look forward to the next event!

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The British Book Industry Awards 2016 (BBIA)

The Bookseller has revamped The Bookseller Industry Awards (the trade “Nibbies”), making them much more focussed on books and all about getting more people reading.

If you didn’t make it to the awards, here’s the list of winners highlighting the best of the British book trade and the people working in it:

http://www.thebookseller.com/british-book-industry-awards

And here are some reading ideas with the shortlists for books of the year in various categories:

Children’s Book of the Year

Debut Fiction Book of the Year

Non-fiction Book of the Year

Fiction Book of the Year

Here’s the Bookseller’s article about the winners:

http://www.thebookseller.com/news/bbia-crowns-transworld-and-w-h-smith-328533

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